Who

Who

A fun and playful brand: A new cafe/bar concept in Soho serving premium crisps on conveyor belts to crisp loving customers.

A fun and playful brand: Hip Chips are a new cafe/bar concept in Soho serving premium crisps on conveyor belts to crisp loving customers.

The Brief

The Brief

To create a site which reflected their in depth brand guidelines and showcased their unique offering in a clever & creative manner.

To create a site which reflected their in depth brand guidelines and showcased their unique offering in a clever & creative manner

The Outcome

The Outcome

One of the biggest successes of this design was being able to utilise Impact & Times new manner that was complementary to the overall design. Another was the intro execution; it played on the idea of conveyor belts revealing their logo.

One of the biggest successes of this design was being able to utilise Impact & Times new manner that was complementary to the overall design. Another was the intro execution; it played on the idea of conveyor belts revealing their logo.